It takes years to build a brand. Marketing departments and agencies go to incredible pains to define and develop them. So why do so many brands fail to live up to their promise when they get on mobile?

User experience is the design of what you actually have to do to interact with a brand in mobile. It is not a nice-to-have, it is everything. Better to get the logo wrong than to create an experience which reflects badly on a brand.

We Love Mobile are experts in user experience. In fact we have won awards for it. This is the nitty gritty that makes our work so good. We are obsessive, so try not to get us talking about it.

« Back