OUR APPROACH

We Love Mobile has spent the last few years creating and building great mobile experiences that combine the needs of a brand with the needs of their users. Our approach is inspired by creativity and insight, building campaigns, products and services based on a profound understanding of mobile user experience, technology and design.

STRATEGY

 

Strategy is particularly important on mobile, because the channel is so new and still very fragmented.

Our approach to client strategy will often involve

  1. Looking at customer profiles and their mobile use
  2. Considering how mobile fits with other channels
  3. Looking ahead at likely developments to create a client roadmap

Recent major strategy assignments includes work for the BBC and John Lewis but we aim to approach all clients and campaigns strategically.

DESIGN

 

There is an inherent constraint in designing for mobile, that we view as a creative challenge to be risen to.

We constantly push and optimise mobile user experience by

  1. Designing around device types AND user personae
  2. Being aware of both technical limitations and opportunities
  3. Applying a strong visual design and brand sensitivity to all our work

Our best work is always still to come, but we are proud of our recent design work across mobile web and applications for clients like Peugeot.

MARKETING

 

In addition to big picture strategy and creative design, we also take care of the mobile marketing essentials

Our technical development teams constantly

  1. Look at new ways of implementing optimised mobile experiences
  2. Whilst working with existing mobile web based technologies
  3. And integrating with client back and front end systems

We have vast experience and competencies within client/server mobile development and we do NOT use mobile site build platform tools!

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