Advertising Apps & App Advertising

Two pieces today on Applications. The first is really a pointer to a great article written by James over at M-Jelly on how to use SEO and other techniques to make your iPhone app stand out in an increasingly crowded App Store environment. Some solid advice from James for anyone looking to increase the visibilty [...]

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Mobile Marketing Association Brand & Agency Briefing

Following on from the successful Mobile Marketing Forum in Berlin last week, we are looking forward to the MMA Brand & Agency Briefing at Bafta on Thursday night. It was clear for all to see that case studies from leading brands such as Coke, BMW, P&G and Lufthansa demonstrate mobile is now moving out of [...]

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Twitter Weekly Updates for 2009-08-30

Free mobile internet today on Vodafone UK. Hey kids, why not try something other than Facebook? Just a thought..http://tinyurl.com/n5lckq # Mobile ads pointing to PC sites! Doh! Debated by Farber et al http://tinyurl.com/nncdlf We said same in June http://tinyurl.com/nfyvzj # Smartphones wrecking lives! Users work an extra 15hrs because they have constant access to e-mail [...]

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Twitter Weekly Updates for 2009-08-23

Just paid 60p for a can of Fanta. Result – 50p callcredit, 7.1g of sugar and partial refreshment. It might even lead to a cavity. Thx Coke! # Patrick Lord from mobiluck is now involved in an mobile ad network optimisation venture http://www.adremixer.com/ – interesting! # Dell’s first phone, Android but no 3g or wifi. [...]

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Twitter Weekly Updates for 2009-08-09

El Reg reports that T-Mobile has broken O2′s UK iPhone exclusivity and is supplying handsets to high-end customers http://tinyurl.com/mufpc5 # More on our entry into Vodafone Mobile Clicks 2009 – Guidebox – how it works http://tinyurl.com/m6hyr4 #vmc2009 #guidebox # Student awarded Phd in text messaging, apparently average number of words in a text is 17.5, [...]

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